
Zellerfeld Partners With Volumental to Bring Precision Foot Scanning to 3D Printed Shoes
3D PrintingCustom-fit footwear has always had two problems: measuring the foot accurately enough, and then making something that actually fits. Zellerfeld has solved the second problem at scale. The Volumental partnership is an attempt to finally solve the first.
What Happened
Zellerfeld, the company that has built custom-printed shoes for Nike’s Air Works program and sold Havaianas flip-flops to premium retailers, announced a strategic partnership with Volumental — a foot-scanning technology company deployed across 3,000+ retail locations worldwide. Zellerfeld made an initial investment of approximately $900,000 in Volumental, which continues to operate independently.
The integration is direct: Volumental’s in-store and mobile scanning experiences feed into Zellerfeld’s 3D printing pipeline, producing each shoe to the specific contours of an individual customer’s foot. Brands like New Balance and Hoka already use Volumental’s scanning systems in retail — the Zellerfeld partnership extends that data into the production workflow rather than stopping at size recommendation.
Zellerfeld’s CEO was direct about the precision requirement: “It was the clear choice because the precision and accuracy of their scans are what custom 3D printing actually requires.”
Why It Matters
The stated promise of custom 3D printed footwear has existed for years. The gap has always been at the fit specification stage — not the printing stage. Consumer-facing methods of capturing foot shape (physical measuring, app-based photography) introduce enough error that the resulting shoe often doesn’t fit better than a standard size. Zellerfeld’s existing workflow with brands like Nike relied on manual fitting sessions or close collaboration with each designer.
Volumental’s 66 million foot scan database represents a different level of resolution. The company has mapped foot morphologies at scale across global markets, building statistical models of how dimensions correlate and how scanning accuracy translates to manufacturing tolerance. Piping that directly into Zellerfeld’s printing pipeline removes the human interpolation step that has historically degraded fit precision.
This partnership positions Zellerfeld as infrastructure — the term the company itself uses — rather than a direct-to-consumer brand. The Nike Air Works collaboration established that Zellerfeld can work with major brands on limited runs. Volumental’s retail network creates the measurement touchpoint at scale that makes broader consumer programs viable.
What This Means for Makers and Prosumers
The immediate implication is that custom-fit 3D printed footwear may be approaching the point where the scan-to-ship workflow is consumer-accessible rather than requiring in-person brand partnerships. Zellerfeld’s existing retail partners could become scanning points for future shoe programs, with Volumental’s in-store or mobile scan feeding a production order directly.
The materials side remains Zellerfeld’s core differentiator. The company prints in flexible TPU variants that require tuned print settings and aren’t replicable on a standard desktop FDM printer — this isn’t a DIY workflow yet. But the precision-fit data layer is now potentially decoupled from the printing infrastructure, which opens the question of whether Zellerfeld’s pipeline eventually accepts scans from a broader set of retail partners.
The So What
The gap between “custom 3D printed” and “actually fits better than off-the-shelf” has been a fitting-data problem more than a printing problem. Zellerfeld’s investment in Volumental acknowledges that directly. Makers and industry watchers should track how quickly this integration translates into a consumer-facing scan-to-print program — that’s the signal that the custom footwear workflow has crossed from brand-partnership novelty into mainstream viable.
Source: 3DPrint.com
Content created with AI assistance and reviewed for accuracy.
Join the conversation
Stack Insiders is our free community for readers who want to go deeper — share resources, ask questions, and connect with others across every vertical we cover.
Join Stack Insiders →